Privacy Policy
Introduction
Elberith Global (“Elberith”, “Company”, “we”, “our”, or “us”) is committed to protecting your personal data and respecting your privacy across all regions in which we operate.
This Privacy Policy explains how we collect, use, disclose, store, and protect your personal data when you access or use our platform, website, and related services (collectively, the “Services”).
We comply with applicable data protection laws, including but not limited to:
- UK General Data Protection Regulation (UK GDPR)
- EU General Data Protection Regulation (EU GDPR)
- UK Data Protection Act 2018
- U.S. privacy laws (including the California Consumer Privacy Act (CCPA/CPRA), where applicable)
- African data protection laws, including but not limited to:
- South Africa’s Protection of Personal Information Act (POPIA)
- Nigeria Data Protection Act (NDPA)
- Other applicable national frameworks
Data Controller and Regional Representation
Elberith Global acts as the Data Controller for personal data collected through the Services.
Where required under applicable laws:
- An EU/EEA Representative may be appointed under Article 27 GDPR
- A UK Representative may be appointed where applicable
- Local representatives may be designated in certain African jurisdictions
Contact Details:
- Email: info@elberith.com
- Website: www.elberith.com
Categories of Personal Data Collected
We may collect and process the following categories of personal data:
3.1 Personal Information
- Full name
- Email address
- Telephone number
- Billing and payment details
3.2 Booking Information
- Pickup and drop-off locations
- Travel and logistics details
- Service preferences and instructions
3.3 Account Information
- Login credentials (secured and encrypted)
- Profile data
- Communication and support records
3.4 Technical and Usage Data
- IP address
- Device identifiers
- Browser type and version
- Cookies and analytics data
3.4 Technical and Usage Data
(For corporate clients, Operators, and Affiliates)
- Company name and registration details
- Financial and transaction records
- Contractual and operational data
Purposes of Processing
We process personal data for the following purposes:
- To provide, manage, and fulfil bookings and services
- To operate and improve the Platform
- To communicate with users (confirmations, updates, support)
- To process payments and financial transactions
- To ensure security, prevent fraud, and enforce policies
- To comply with legal and regulatory obligations
- To send marketing communications, where permitted by law or based on consent
5. Legal Bases for Processing
Depending on your jurisdiction, we rely on the following legal bases:
- Contractual Necessity – performance of a contract with you
- Legitimate Interests – business operations, fraud prevention, and service improvement
- Legal Obligation – compliance with applicable laws
- Consent – where required (e.g., marketing, cookies in EU/UK)
For U.S. users, processing is conducted in accordance with applicable state privacy laws.
6. Data Sharing and Disclosure
We may disclose personal data to:
6.1 Service Providers
- Drivers and transport Operators
- Payment processors and financial institutions
- IT, hosting, and cloud infrastructure providers
6.2 Business Partners
- Affiliates (for referral tracking and commissions)
- Corporate account partners
6.3 Legal Authorities
- Courts, regulators, and law enforcement where required
All third parties are contractually obligated to process personal data securely and in compliance with applicable laws.
7. International Data Transfers
Due to the global nature of our operations, personal data may be transferred across jurisdictions, including the UK, EU/EEA, United States, and African countries.
Where required, we implement appropriate safeguards, including:
- Adequacy Decisions (where recognized by UK/EU authorities)
- Standard Contractual Clauses (SCCs)
- International Data Transfer Agreements (IDTAs)
- Additional safeguards required under local laws (e.g., POPIA, NDPA)
9. Your Privacy Rights
9.1 UK & EU (GDPR Rights)
You have the right to:
- Access your personal data
- Rectify inaccurate or incomplete data
- Request erasure (“right to be forgotten”)
- Restrict processing
- Object to processing
- Data portability
- Withdraw consent at any time
9.2 United States (e.g., California Residents – CCPA/CPRA)
You may have the right to:
- Know what personal data is collected and how it is used
- Request deletion of your personal data
- Opt-out of the sale or sharing of personal data (if applicable)
- Non-discrimination for exercising your rights
Note: Elberith does not sell personal data in the traditional sense.
9.3 Africa (e.g., POPIA, NDPA and other laws)
Depending on your jurisdiction, you may have the right to:
- Access and correct your personal data
- Object to processing
- Lodge complaints with relevant data protection authorities
- Request deletion or restriction of processing
10. Cookies and Tracking Technologies
We use cookies and similar technologies to:
- Ensure proper functionality of the Platform
- Analyse usage and performance
- Track affiliate and marketing performance
Where required (e.g., EU/UK), we obtain prior consent before placing non-essential cookies.
Users may manage cookie preferences via browser settings or cookie consent tools.
11. Data Security
We implement appropriate technical and organisational measures, including:
- Encryption and secure data transmission
- Access control and authentication systems
- Secure hosting environments
Despite these measures, no system is entirely secure, and we cannot guarantee absolute data security.
12. Third-Party Links
The Platform may contain links to third-party websites or services.
Elberith is not responsible for:
- The privacy practices of third parties
- External content or security
Users should review third-party privacy policies independently.
13. Children’s Privacy
Our Services are not intended for individuals under the age of 18.
We do not knowingly collect personal data from minors. If such data is identified, it will be promptly deleted.
14. Updates to This Policy
We may update this Privacy Policy periodically.
- Updates will be published on the Platform
- Continued use of the Services constitutes acceptance of the updated Policy
15. Contact Information
For privacy-related inquiries or to exercise your rights:
- Email: info@elberith.com
- Website: www.elberith.com
16. Complaints and Regulatory Authorities
You have the right to lodge a complaint with a relevant supervisory authority, including:
- United Kingdom: Information Commissioner’s Office (ICO)
- European Union: Your local Data Protection Authority
- United States: Relevant state regulators (e.g., California Attorney General)
- Africa: Applicable national data protection authorities (e.g., South Africa Information Regulator, Nigeria Data Protection Commission)
Final Statement
By accessing or using Elberith Services, you acknowledge that you have read, understood, and agreed to this Privacy Policy.
